Uncovering the Untold Story Behind Uncle Nearest Whiskey: A Legacy of Love and Respect
Fawn Weaver, the CEO of Uncle Nearest whiskey, is not just in the business of selling spirits; she is a keeper of history and a guardian of legacy. The story of Uncle Nearest, the enslaved Black man who taught Jack Daniel everything he knew about distilling whiskey, has captured the hearts and minds of many, including Weaver.
In her new book, “Love & Whiskey,” Weaver delves deep into the story of Nearest Green and his influence on one of America’s most iconic whiskey brands. It was through a New York Times article in 2016 that Weaver first learned about Green and his untold contribution to the whiskey industry. Inspired by his story, Weaver set out to ensure that Nearest Green’s legacy would never be forgotten.
Weaver’s dedication to preserving the history of Uncle Nearest goes beyond just business success. She sees herself as a steward of a story that deserves to be told and remembered. As the first Black woman to be the CEO of a major spirit brand, Weaver has not only built a successful company valued at $1 billion, but she has also become a voice for the underrepresented and overlooked figures in history.
In an interview with Southern Living, Weaver emphasized the importance of honoring the relationship between Jack Daniel and Nearest Green, a bond that transcended race and status. Through her work and her book, Weaver ensures that the legacy of Uncle Nearest lives on for future generations to learn from and appreciate. She is not just a CEO; she is a storyteller, a historian, and a guardian of a legacy that deserves to be celebrated.