Study Finds TikTok Can Harm Self-Image in Less Than 10 Minutes

A recent study published in the journal PLOS One has shed light on the harmful effects of TikTok on users’ self-image, particularly in young women. The study, titled “#ForYou? the impact of pro-ana TikTok content on body image dissatisfaction and internalization of societal beauty standards,” found that less than 10 minutes of scrolling through the popular app can lead to a decrease in body image and an increased risk of internalizing societal beauty standards.

Researchers in Australia surveyed women aged 18 to 28 about their TikTok consumption habits and screened them for symptoms of disordered eating and attitudes towards beauty standards. Half of the participants were shown explicit or “pro-anorexia” content on TikTok, while the other half viewed more neutral content. Both groups reported a decrease in body image, but those who viewed explicit content reported a more significant decrease and were more likely to internalize ideals around thinness after just eight minutes.

TikTok officials responded to the study, stating that the small sample size and regional limitations do not reflect the overall experience of their community. They emphasized their commitment to promoting a positive and safe experience on the platform and regularly consult with experts to remove harmful content.

This study comes at a time when social media platforms, including Instagram, are under scrutiny for exposing young users to harmful content related to eating disorders. In response, platforms have updated their guidelines and implemented measures to protect users from potentially harmful content.

If you or someone you know is struggling with an eating disorder, resources are available at nationaleatingdisorders.org. For mental health support, visit therapyforblackgirls.com.