Kendrick Lamar to Headline Super Bowl LIX Halftime Show in New Orleans

The announcement of Kendrick Lamar as the Super Bowl halftime performer has caused a stir in the Hip-Hop community, with many expressing disappointment that Lil Wayne was not chosen instead. Wayne’s engineer, Marasciullo, took to social media to share his frustration, stating that they will no longer be at the mercy of others’ decisions.

Despite the controversy, Lamar’s upcoming performance at the Apple Music Super Bowl LIX Halftime Show has generated excitement among fans worldwide. Roc Nation, Apple Music, and the NFL jointly announced Lamar’s selection, with praise for his talent and influence pouring in from industry insiders.

Roc Nation founder JAY-Z hailed Lamar as a once-in-a-generation artist, while the NFL’s Head of Music, Seth Dudowsky, lauded his profound impact on music and culture. Apple Music’s Oliver Schusser highlighted the show’s quality and global reach, promising an unforgettable experience for fans.

Lamar, a multi-award-winning artist and co-founder of pgLang, is known for pushing boundaries in hip-hop and redefining the genre. With pgLang creatively directing his Super Bowl performance and industry veterans overseeing production, this year’s halftime show is expected to be a groundbreaking moment in Super Bowl history.

Apple Music’s partnership with the NFL and Roc Nation has already delivered record-breaking halftime shows, and Lamar’s upcoming performance is poised to continue that trend. As fans eagerly anticipate the spectacle on February 9, 2025, Lamar’s Super Bowl debut promises to be a memorable event for music lovers everywhere.