Red Lobster Taps Young Black Executive to Lead Company Turnaround
Red Lobster, the popular seafood restaurant chain known for its cheddar bay biscuits, is making a comeback after filing for Chapter 11 bankruptcy in May. The company has enlisted the help of Damola Adamolekun, a young Black executive, to lead the way in getting the company back on track.
Adamolekun, who previously served as CEO of P.F. Chang’s, has been appointed as the CEO of RL Investor Holdings LLC, a new entity seeking bankruptcy court approval to acquire Red Lobster Management LLC. The move comes after Red Lobster faced financial challenges, including costly promotions like the Endless Shrimp deal that led to millions in losses.
In a statement, Adamolekun expressed his excitement about the opportunity to work with Red Lobster and revitalize the brand. He has been visiting restaurants across the country to sample menu items and gather feedback from customers on how to improve the overall dining experience.
With a background in economics and business administration from top universities like Brown and Harvard, Adamolekun is known for his intense work ethic. He starts his day with an early morning run and dives into work before most people have even woken up.
As Red Lobster looks to bounce back from its financial struggles, Adamolekun’s leadership and dedication to the brand’s success will be crucial in ensuring that customers can continue to enjoy their favorite seafood dishes, including those beloved cheddar bay biscuits.