50 Cent Sues Celebrity Jeweler for $5 Million for Using His Likeness to Sell Knock-Off Chains

In a shocking turn of events, 50 Cent has filed a lawsuit against jeweler TraxNYC for a staggering $5 million, alleging that the jeweler used his likeness to sell knock-off chains. The G-Unit rapper is accusing TraxNYC of trademark infringement and violating his right of publicity after the jeweler made several TikTok posts insinuating a connection between 50 Cent and the chains.

TraxNYC’s social media posts featured images of 50 Cent wearing jewelry, with captions tagging the rapper. In one video advertising a chain similar to 50’s diamond cross, TraxNYC appeared to taunt the rapper, saying, “We just jocked your style. I know you watch my videos and now I’m watching your shit and jocking your shit, just like you jocked my shit.”

50 Cent’s representative issued a statement emphasizing the seriousness of unauthorized use of his name and likeness for commercial purposes. Prior to filing the lawsuit, 50 Cent warned the jeweler on social media, stating, “This was a bad idea, you will regret doing this, I promise.”

Despite a public plea from TraxNYC for 50 Cent to drop the lawsuit, the rapper remained firm in his decision. He expressed his frustration on Instagram, calling out the jeweler for copying his custom piece and using his likeness to sell the chains.

This legal battle is just the latest in 50 Cent’s history of protecting his rights and assets, as seen in his recent resolution of a dispute with former G-Unit rapper Young Buck. Stay tuned as this lawsuit unfolds, with 50 Cent showing no signs of backing down.